INSIDE Secure Expands Global Network of Sales Organizations
Adds Four New Representative Firms Strategically Targeting Top Regional Economies
AIX-EN-PROVENCE, France, December 5, 2012 – Strengthening its position as a global leader in semiconductor solutions for secure transactions and digital identity, INSIDE Secure today announced that BP Electronica (www.bpsales.com), Electrocomponentes S.A. (www.electrocomponentes.com), Tritech Ltd. (www.tritech.co.il) and ISMOsys (www.ismosys.com) have been named to represent the company’s product offerings in four top regional economies of Latin America and the Middle East. Targeting business opportunities in Mexico, Argentina, Israel and Turkey, respectively, these latest additions to INSIDE’s global sales network will enable the company to more easily provide customers with local design and engineering support and easy access to its broad portfolio of security solutions as businesses and governments in these countries increasingly rely on technology to protect against fraud, the growing threat of cyber attacks and the loss of privacy, among other issues.
“With the addition of these four sales representatives, INSIDE now has a strong presence in the top three economies of Latin America and two economically important countries in the Middle East, where we believe our extensive portfolio of security offerings will provide compelling solutions for local customers,” said Christian Fleutelot, executive vice president, digital security, at INSIDE Secure. “INSIDE will continue to expand its global sales network in strategically important regions to better serve our customers and exploit new opportunities with companies whose products allow people to securely make payments, identify themselves, protect intellectual property, access information and subscribe to services.”
INSIDE has identified specific opportunities or encouraging business trends in all of these countries, including new, more secure fiscal cash registers and printers to meet regulatory requirements, increased use of secure pre- and post-paid smart electrical meters, upgrades to automated transit fare collection systems and expanding use of contactless payment and access control systems.
The four representative firms will sell and support INSIDE Secure’s complete product line, including industry leading VaultIC™ and MicroPass® secure solutions, MicroRead®, SecuRead® and Open NFC™ near field communication (NFC) hardware and software, contact and contactless smart card reader chips and RISC-based contact and dual-interface secure microcontrollers.
About INSIDE Secure
INSIDE Secure (NYSE Euronext Paris FR0010291245 – INSD.PA), is a leading designer, developer and supplier of semiconductors, embedded software and platforms for secure transactions and digital security. INSIDE mobile NFC, secure payment, embedded security and digital security solutions provide security for a wide range of information processing, storage and transmission applications. The company’s customers are found in a wide range of markets including mobile payment, identification documents, access control, transit, electronic device manufacturing, pay television, mobile handsets and wireless content and service providers. For more information, visit www.insidesecure.com.
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For INSIDE Secure:
Corman Communications, LLC
+1 (650) 326-9648
+33 (0) 4 42 39 33 01